Sökning: "Elvira Håkansson"

Hittade 1 uppsats innehållade orden Elvira Håkansson.

1. 1. Valuable aspects of Slow Fashion : A consumer perspective

   Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Författare :Elvira Håkansson; [2020]
   Nyckelord :Slow fashion; slow fashion characteristics; valuable aspects; slow fashion industry; consumption choices; perceived value; value package model;

   Sammanfattning : Background: The slow fashion industry arose as a contraposition to the unsustainable ways of fast fashion, and emphasizes attentive consumption and production. It is characterized by four characteristics - transparency, quality, localism and exclusivity – each described with valuable traits in previous studies. LÄS MER