Sökning: "Elzbieta Kiziukiewicz"

Hittade 2 uppsatser innehållade orden Elzbieta Kiziukiewicz.

  1. 1. Establishing and Developing B2B Partnerships in Healthcare Services Industry: A case study of a Swedish healthcare provider

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Yulun Zhang; Elzbieta Kiziukiewicz; [2017]
    Nyckelord :relationship marketing; healthcare services; healthcare marketing; Sweden; Skåne Care; Swecare; University Hospital in Lund and Malmö; network theory; commitment-trust theory; qualitative methods; Business and Economics;

    Sammanfattning : This study’s purpose is to find out in what ways do healthcare providers in Sweden establish their B2B partnerships. This study seeks understanding of the practical deployment of relationship marketing as a process. To fulfill this purpose, in this study two theories are used – network theory and commitment-trust theory. LÄS MER

  3. 2. State’s Image as Future Capital : A study of China’s cooperation with Russia on developments in the Arctic

    Master-uppsats, Lunds universitet/Centrum för öst- och sydöstasienstudier

    Författare :Elzbieta Kiziukiewicz; [2017]
    Nyckelord :China-Russia relations; state’s image; Arctic; post-structuralism; identity; the Other; Social Sciences;

    Sammanfattning : China’s influence on the global stage is constantly expanding. Recently, a considerable amount of attention has been paid by the Chinese officials to the developments in the Arctic region. LÄS MER