Sökning: "Eric Santonsson"

Hittade 1 uppsats innehållade orden Eric Santonsson.

  1. 1. Managing inter-partner relationships and its impact on international joint venture performance : - A multiple case study from a Swedish partner firms perspective

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :William Jacobsen; André Mattsson; Eric Santonsson; [2017]
    Nyckelord :International joint venture; inter-partner relationship; social exchange theory; transaction cost economics; performance; swedish firms;

    Sammanfattning : International joint ventures (IJV) are frequently stated to be increasingly popular but with significant managerial dissatisfactions in their operations. Severe failure rates of IJVs is distinguished in previous literature, between 30-70 percent eventually end up in failure. LÄS MER