Sökning: "Erik Ärnström"

Hittade 1 uppsats innehållade orden Erik Ärnström.

  1. 1. Attracting the right employees : A study of successful employer branding

    Magister-uppsats, KTH/Industriell ekonomi och organisation (Inst.)

    Författare :Erik Ärnström; Johan Bergman; [2011]
    Nyckelord :;

    Sammanfattning : Employer branding is an area of growing importance and attention. Though the concept of attracting and recruiting employees is by no means a new one, the idea of the employer brand implies a more conscious opinion of companies as employers by potential employees and as a result a more considered approach by companies themselves. LÄS MER