Sökning: "FMCG"

Visar resultat 11 - 15 av 117 uppsatser innehållade ordet FMCG.

1. 11. Mapping of Material & Conversion Parameters of Packaging Production – Boardio®

   Master-uppsats, Lunds universitet/Kemiteknik (CI)

   Författare :Yusuf Qasem; Younes Chraibi Ottosson; [2022]
   Nyckelord :Chemical Engineering; Packaging; Packaging Production; Paperboard; Converting; Lamination; Extrusion; Die-cutting; X-ray tomography; GPI; Creasing; Perforation; Tensile Strength; Technology and Engineering;

   Sammanfattning : With an increased demand for sustainable packaging solutions for the ever-growing FMCG market, fiber-based systems rise as an answer to phasing out plastics in packages and reducing the humanity’s climate footprint. However, constructing a packaging solution largely consisting of paperboard comes with its challenges, such as integrating functionalities in the anisotropic paperboard that formerly were provided by a fundamentally different materials with divergent mechanical properties, being isotropic polymers. LÄS MER

3. 12. Taskfinder : Comparison of NLP techniques for textclassification within FMCG stores

   Master-uppsats, Uppsala universitet/Institutionen för elektroteknik

   Författare :Julius Jensen; [2022]
   Nyckelord :LSTM; GRU; Text classification; RNN; Naive bayes;

   Sammanfattning : Natural language processing has many important applications in today, such as translations, spam filters, and other useful products. To achieve these applications supervised and unsupervised machine learning models, have shown to be successful. The most important aspect of these models is what the model can achieve with different datasets. LÄS MER

4. 13. Secret sustainability: A case study of why a company might go silent with its green achievements

   D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Författare :Antonia Alan; Jenny Trolläng; [2022]
   Nyckelord :Greenhushing; Green Blushing; Green Communication; Green Marketing; Corporate Social Responsibility;

   Sammanfattning : Greenhushing is acknowledged as a growing concerning behavior referring to when companies deliberately avoid communicating their green achievements. Thus, while companies do substantial work within sustainability, these efforts are strategically or involuntarily not communicated, but why? The research field on greenhushing remains nascent, and scholars have inadequately explained why greenhushing occurs, particularly has previous literature overlooked the strategic perspective and company- specific circumstances. LÄS MER

5. 14. Risk Evaluation in a ML-Approximated Portfolio Environment

   Master-uppsats, KTH/Matematik (Avd.)

   Författare :Filip Franzén; Karl Axel Nord; [2022]
   Nyckelord :Financial risk management; forecasting; machine learning; FMCG; Finansiell riskhantering; prognostisering; maskininlärning; konsumtionsvaror;

   Sammanfattning : This thesis explores and evaluates the forecasting application of the machine learning method Gradient Boosting Decision Trees. This method is used to forecast the demand of the online grocery market with a 7-day time horizon. The thesis was conducted in collaboration with the online grocery company Mathem. LÄS MER

7. 15. From Green to Blacklisted : How Brand Forgiveness influences Brand Loyalty

   Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

   Författare :Gustav Andersson; Olivia Lindgren; [2022]
   Nyckelord :Greenwashing; Transgression; Brand Forgiveness; Attitudinal Brand Loyalty; Trust; Trustworthiness;

   Sammanfattning : Greenwashing is a frequent issue within the FMCG industry, such as vague ecological claims and misleading communication. When a brand is accused of greenwashing it is important to understand how to manage this transgression, since both forgiveness and loyalty are concepts that are affected. LÄS MER