Sökning: "Filip Christensen"

Hittade 2 uppsatser innehållade orden Filip Christensen.

  1. 1. Sveriges handelsutveckling och dess effekter på butikslokaler : Hur fastighetsägare som innehar butikslokaler kan anpassa sina strategier till följd av e-handelns framväxt

    Kandidat-uppsats, Malmö universitet/Institutionen för Urbana Studier (US)

    Författare :Viktor Nellbeck; Filip Christensen; [2021]
    Nyckelord :;

    Sammanfattning : Abstract Trade is a big part of Sweden's economy, which creates job opportunities and generates a very large part of the state's tax revenue. Since e-commerce has advanced due to the digitalisation, trading has evolved, and the physical stores have decreased. LÄS MER

  2. 2. HUMOROUS ADVERTISING : A STUDY OF U.S. TV ADS IN SWEDEN

    Kandidat-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Författare :Filip Christensen; Peter Skoggård; [2017]
    Nyckelord :humor; television advertising; U.S.; Sweden; culture; language; globalization; adaptation; standardization; consumer experience; humor; tv-reklam; Amerika; USA; Sverige; kultur; språk; globalisering; anpassning; standardisering; konsumentupplevelse;

    Sammanfattning : Globalization has resulted in cultures becoming more alike in many ways. The challenge is determining when communication methods can be common for a global market as opposed to targeted messages for a specific geographic area or demographic. LÄS MER