Sökning: "Fist second mover advantages"
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1. Contactless mobile payments in Europe : Stakeholders´ perspective on ecosystem issues and developments
Master-uppsats, KTH/Industriell ekonomi och organisation (Inst.)Sammanfattning : A progressive shift from cash and card –based in-store payments, towards contactless mobile payments, is currently in the making on the European market. This shift would imply payments in stores to be performed in a fast, simple, secure and preferably less costly manner, between a consumer´s mobile phone and a merchant´s payment terminal. LÄS MER
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