Sökning: "Francis Kwakye"
Hittade 1 uppsats innehållade orden Francis Kwakye.
1. Green marketing: Consumers´ Attitude towards Eco-friendly Products and Purchase Intention in the Fast Moving Consumer Goods (FMCG) sector
Master-uppsats, FöretagsekonomiSammanfattning : The research study is on the green marketing but specifically on consumers’ attitudes and purchase intention of eco-friendly products. It has been the global concern for the purpose of the preservation of the polluting and degradation of environment. LÄS MER
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