Sökning: "Fredric Dahlberg"
Hittade 1 uppsats innehållade orden Fredric Dahlberg.
1. En djupdykning i reklamundvikelse
C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiSammanfattning : This paper aims to investigate if the underlying effects of the marketing phenomena clutter can be explained by negative priming. Although a lot of research has been made in the field of marketing, many people still claim "all marketing is good marketing", which we intended to challenge. LÄS MER
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