Sökning: "Fredrik Helander"

Hittade 4 uppsatser innehållade orden Fredrik Helander.

  1. 1. Evaluation and testing of technologies for indoor positioning

    Master-uppsats, Lunds universitet/Institutionen för elektro- och informationsteknik

    Författare :Fredrik Helander; Hampus Engström; [2015]
    Nyckelord :Technology and Engineering;

    Sammanfattning : Indoor positioning based on magnetic field fingerprints Indoor positioning, one of today’s technical challenges. How can it be solved when there is no standard solution? One approach is by discretizing earth’s magnetic field and use it as fingerprints. Today there is a standard technology called global positioning system, GPS. LÄS MER

  3. 2. Vision Nollenergihus : Energiförsörjning av passivhus med sol- och vindenergi

    Uppsats för yrkesexamina på grundnivå, Byggteknik

    Författare :Per Danielsson; Fredrik Helander; [2013]
    Nyckelord :Examensarbete; passivhus; nollenergi; självförsörjande;

    Sammanfattning : Climate change is the modern society’s common issue. The developed countries are consuming more than what is sustainable, and the climate change due to the use of fossil fuels can be seen clearly. LÄS MER

  4. 3. Mobile Display Advertising and Consumer Privacy : Mobile Ad Networks approach to Privacy, and their pointof view

    Magister-uppsats, Handelshögskolan vid Umeå universitet

    Författare :Fredrik Helander; [2010]
    Nyckelord :Advertising; Mobile marketing; Mobile advertising; SMS advertising; Privacy;

    Sammanfattning : Research question: To what extent is mobile/SMS advertising privacy norms, associated with permission, relevance and control, applied to mobile display advertising contexts by mobile ad networks? How is this motivated? Purpose: The purpose of this thesis is to work as an initial step in the process of establishing what privacy norms that should be applied by mobile ad networks in mobile display advertising contexts. Insights generated, regarding potential impacts of the rapid development within the mobile advertising industry on how privacy issues are handled by mobile ad networks, are desired outcomes. LÄS MER

  5. 4. Measuring Digital Signage ROI : A combination of Digital Signage and Mobile Advertising as a method for measuring Digtal Signage ROI

    Kandidat-uppsats, Handelshögskolan vid Umeå universitet

    Författare :Fredrik Helander; [2010]
    Nyckelord :Outdoor advertising; Digital signage; Mobile marketing; Mobile advertising; SMS-advertising; Advertising effectiveness; Return on investment; Interactive marketing; Interactive advertising.;

    Sammanfattning : Marketing has changed a lot the past decade. New modern marketing channels have been developed and marketing have become more effective. This has affected the expectations advertisers have on advertising channels. One thing advertisers increasingly expect is to be able to efficiently measure the result of advertising, the ROI. LÄS MER