Sökning: "George Lampis"

Hittade 1 uppsats innehållade orden George Lampis.

  1. 1. Strategy Formulation Process in Crisis Management : Volkswagen Case Study

    Master-uppsats, Högskolan Dalarna/Företagsekonomi

    Författare :Ayham Abuhajaj; George Lampis; [2017]
    Nyckelord :Crisis Management; Legitimacy; Legitimization Strategies; Corporate Social Responsibility; Stakeholder Theory; Situational Crisis Communication Theory; Strategy Formulation Process; Paradox;

    Sammanfattning : Aim: The aim of this study is to understand what strategies are used over time by a company facing a transgressional CSR crisis, in order to regain legitimacy, and towards which stakeholder group these strategies are directed. Methods: In order to achieve our aim, Qualitative case study based on secondary data published by Volkswagen as well as news articles were used to identify what strategies the company used over time. LÄS MER