Sökning: "Gunnar James"

Hittade 1 uppsats innehållade orden Gunnar James.

  1. 1. Produktplacering i svensk film i jämförande internationellt perspektiv

    Magister-uppsats, Stockholms universitet/Institutionen för mediestudier

    Författare :Gunnar Sjögren; [2012]
    Nyckelord :Product Placement in Swedish film; the Carl Hamilton film series; Män som hatar kvinnor; The Girl with the Dragon Tattoo; James Bond; ’Bond-placering’; advertising;

    Sammanfattning : I will write about product placement in film from a Swedish point of view. This entails writing about Swedish films with different types of product placements, not only how they are done but also discuss how they succeed from a sales perspective. In my earlier work I have written about the product placement of watches. LÄS MER