Sökning: "Hai Ly Pham"
Hittade 2 uppsatser innehållade orden Hai Ly Pham.
1. A study on consumer perception of clothes repair and opportunities for brand intervention
Master-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomiSammanfattning : Repairing is one of the alternative business alternatives at the end-of-life phase of clothing, that is seen to be a potential solution for the biggest challenge that the fashion industry faces today - waste. The purpose of this research is to extend our collective understanding of consumers’ value in clothes that lead to their willingness to keep a garment in use for longer. LÄS MER
2. Customer Value in E-grocery : An investigation into Handla24 of ICA Bankeryd
Kandidat-uppsats, Internationella HandelshögskolanSammanfattning : Background Electronic commerce (EC) has become popular due to the increasing demand of efficiency in shopping. The reason for this trend is the changes in technology and socio-demography. E-grocery, therefore, appears to be a fresh and attractive business concept that creates customer value for companies trading in supermarket industry. LÄS MER