Sökning: "Hainan Island of China"
Hittade 2 uppsatser innehållade orden Hainan Island of China.
1. Understanding Tourist Motivation and Behavioral Intention to Visit a New Chinese Beach Destination- A case study of potential Swedish tourists’ intention to travel to Nordic Village of Hainan Island, China
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : In our thesis, we examined the motivation and travel intention potential Swedish tourists to a new beach destination in China. Two models were developed in this study: one named TBE that was based on the theory of planned behavior (TPB) and past travel experience to explore whether a modified model could predict tourists’ intention of visitation to a new beach destination; another alternative model named PPA was proposed to test whether tourists’ motivation applied in push and pull framework could be taken used as influencing factors toward attitude construction of the TPB model. LÄS MER
2. Hainan. En kinesisk destination för nordiska turister?
Kandidat-uppsats, Institutionen för livsvetenskaperSammanfattning : The purpose of this paper is to describe and analyse the Chinese destination of Hainan, with background in a globalizing tourism destination development, for tourism from Finland and Sweden. The questions at issue are regarding what kind of an impact the status as a special economic zone have had upon Hainan, what kind of conditions there are for tourism on the island, in what form participants of the tourism industry want the development to proceed, what the prevailing trend is for distant destinations for Nordic markets and also regarding what kind of potential there is for organized tourism to Hainan from Finland and Sweden. LÄS MER
