Sökning: "Halls representation theory"

Visar resultat 1 - 5 av 39 uppsatser innehållade orden Halls representation theory.

  1. 1. Messages from the deep: A reception study of Denis Villeneuve's Dune

    Magister-uppsats, Göteborgs universitet/Institutionen för kulturvetenskaper

    Författare :Sarah R. Kern; [2024-02-06]
    Nyckelord :Hegemony; Production Reception; Discourse; Dominant Negotiated Oppositional; Dune; Representation; Reception study; convergence culture; science fiction; participation culture; fandom;

    Sammanfattning : This essay uses Pierre Bourdieus habitus, symbolic capital, Social fields, Stuart Halls representation theory and Encoding/Decoding system, as well as Henry Jenkins concept of convergence culture and media convergence, to conduct a reception study of Denis Villeneuves 2021 adaption of the science fiction movie Dune. The material collected for the reception study is collected in the form of reviews and features from experts in cinema, juxtaposed against material collected from YouTube in the form of reviews, reaction videos and video essays from social groups sectioned around cinephiles and science fiction fandom. LÄS MER

  3. 2. Idealt moderskap i förändring? : En komparativ studie om moderskaps ideal i tidskrifterna Husmodern1936 och Mama 2022

    Kandidat-uppsats, Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Författare :Emelie Kangert; [2023]
    Nyckelord :;

    Sammanfattning : The purpose of the essay has been to implement a comparative study about how maternal ideals are represented in the magazines Husmodern 1936 and Mama 2022, as well as how they have changed over time. The essay is based on Yvonne Hirdmans theory of genussystemet. LÄS MER

  4. 3. En undersökning om representationen av romantiska relationer i tre av 2010-talets populäraste romantiska komedier

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Författare :Millen Gebrenegus; Gahamanyi Amélie; [2023]
    Nyckelord :Representation; Romantic comedy; Gender roles; Movie; Thematic Analysis;

    Sammanfattning : In today's society, most media users are aware that the image of reality that media producers create differs from real life. However, the knowledge about the power that the media holds is forgotten in daily media use. LÄS MER

  5. 4. Feminism till salu! : En kvalitativ multimodal socialsemiotisk analys som undersöker hur femvertising materialiseras i tre svenska reklamfilmer

    Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Författare :Johanna Sjöholm; Tilda Andersson; [2023]
    Nyckelord :feminism; femvertising; advertising feminism; advertising; feministic communication; communicating feminism; feministic advertising; femwashing; stereotypes; stereotypic advertising; gender roles; gender roles in advertising; feministisk marknadsföring; feministisk marknadskommunikation; femvertising; feministisk reklam; feminism reklam; kvinnlig reklam; kvinnor reklam; kvinnor marknadsföring; stereotyper; stereotypisk reklam; marknadsföring stereotyper; könsroller; könsroller i marknadskommunikation; könsroller i reklam;

    Sammanfattning : Selling Feminism is a qualitative multimodal social-semiotic analysis that examines and maps how social-semiotic resources are used to materialize femvertising in Swedish marketing communication. The study also discusses what the use of the identified resources can say about the Swedish culture's perception of feminism and the meaning of femvertising. LÄS MER

  7. 5. BDSM-nallar är lyx : En semiotisk analys av Balenciagas kampanj

    Kandidat-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Altea Spjut; [2023]
    Nyckelord :Taste; class; habitus; capital; Bourdieu; provocation; branding; luxury brands; representation; commodity fetischism; disability; blind; Smak; klass; habitus; kapital; Bourdieu; provokation; varumärkesidentitet; lyxvarumärken; representation; kommoditetsfetischism; funktionsnedsättning; blind;

    Sammanfattning : This research's purpose is to examine how luxury brands uses provocation as a tool in their campaigns to attract attention and costumers. The luxury brand that is being analysed is Balenciaga, and their campaign gift collection. This is done by a qualitative, semiotic pictureanalysis. LÄS MER