Sökning: "Heidi Marie Nömm"

Hittade 2 uppsatser innehållade orden Heidi Marie Nömm.

  1. 1. The Image of Sweden : Nation Branding and Public Diplomacy in Germany

    Kandidat-uppsats, Medier och kommunikation

    Författare :Heidi Marie Nömm; [2007]
    Nyckelord :Nation Branding; Public Diplomacy; external communication; content analysis; case study; Swedish Embassy Berlin; channel of communication; information flow.;

    Sammanfattning : ABSTRACT Title: The Image of Sweden - A study of the Swedish Embassy’s Nation Branding and Public Diplomacy in Germany Number of pages: 46 (57 including enclosures) Author: Heidi Marie Nömm Tutor: Göran Svensson Course: Media and Communication Studies C Level – Bachelor’s Thesis. Period: Autumn term 2006/2007 University: Division of Media and Communication Department of Information Science Uppsala University Purpose/Aim: The purpose of my research study is to examine how the press, culture and PR department at the Swedish Embassy in Berlin is organising its external communication of Swedish affairs and “branding” Sweden as an attractive and competitive nation in Germany. LÄS MER

  2. 2. FASHIONING THE FEMALE : An Analysis of the “Fashionable Woman” in ELLE Magazine –Now and Then

    Magister-uppsats, Medier och kommunikation

    Författare :Heidi Marie Nömm; [2007]
    Nyckelord :Fashion; communication; representation; lifestyle; cultural studies; feminism; ELLE magazine; femininity.;

    Sammanfattning : ABSTRACT Title: FASHIONING THE FEMALE - An Analysis of the “Fashionable Woman” in ELLE Magazine - Now and Then Number of pages: 57 (including diagrams and figures, excluding enclosures) Author: Heidi Marie Nömm Tutor: Ylva Ekström Course: Media and Communication Studies D Level, Master Thesis Period: Spring term 2007 University: Uppsala University Division of Media and Communication Department of Information Science Purpose/Aim: The purpose of this master thesis is to investigate how fashion can function as a communication channel and how the modern Swedish woman is represented in ELLE magazine within two different fashion decades, in 1992 and 2007. Material: Swedish ELLE magazines No. LÄS MER