Sökning: "Helena Jozanovic"

Hittade 2 uppsatser innehållade orden Helena Jozanovic.

  1. 1. The pre-purchase journey of online shopping : A study of Swedish consumers’ online shopping pre-purchase phase

    Magister-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Författare :Helena Jozanovic; [2016]
    Nyckelord :Online shopping; e-commerce; shopping journey; consumer behavior; Sweden;

    Sammanfattning : With changing environments and the development of technology, the online marketplace is a relevant field in need of continuous study. As consumer act and behave differently due to cultural aspects as well as individual characteristics and external influences, there is a need for research in order to understand their behavior in this changing marketplace. LÄS MER

  2. 2. Leadership trend in Japanese companies : Why Japanese companies hire foreign CEOs

    Kandidat-uppsats, Internationella Handelshögskolan

    Författare :Helena Jozanovic; Jacob Hillestad Andreasson; Erik Pieschl; [2011]
    Nyckelord :Leadership trend; Japanese;

    Sammanfattning : .... LÄS MER