Sökning: "Henrik Berghe"

Hittade 2 uppsatser innehållade orden Henrik Berghe.

  1. 1. What Does Sustainability Mean? : A Study of Young Consumers’ Associations With, and Understanding of the Term Sustainability, Within the Fashion Industry

    Magister-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Henrik Berghe; Malcolm Sanchez Adolfsson; [2022]
    Nyckelord :Sustainability; fashion industry; young consumers; sustainability perception; environmental sustainability; social sustainability; consumer perspective;

    Sammanfattning : Purpose – The purpose of this study is to investigate how young consumers understand sustainability in the fashion industry: how they define it and if they consider both environmental and social sustainability. Design/methodology/approach – A qualitative method was used. LÄS MER

  2. 2. Sound Logo Perception Investigating Consumer Perception of Sonic Brand Logos

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Henrik Berghe; Georg Södling; Jonathan Peterson; [2021-06-28]
    Nyckelord :;

    Sammanfattning : .... LÄS MER