Sökning: "Ho Ju-ping"
Hittade 1 uppsats innehållade orden Ho Ju-ping.
1. The influences of physical environment of multi-brand fashion retail store on consumer's behavior
Magister-uppsats, Högskolan i Borås/Institutionen TextilhögskolanSammanfattning : The overall purpose of this research was to understand how consumers perceive physical environments from multi-brand fashion retail stores. According to Solomon and Rabolt (2008), a well-design of store environment can fulfill consumer’s shopping process with a pleasant, efficient and enjoyable experience. LÄS MER
Resultatsidor:
1