Sökning: "IT-industries"

Visar resultat 1 - 5 av 12 uppsatser innehållade ordet IT-industries.

  1. 1. CSR AND PURCHASE BEHAVIOUR : A Quantitative Study on The Impact of Various CSR Dimensions on Customer Purchase Behaviour

    Kandidat-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Författare :Muhammad Tareq Ajji; [2023]
    Nyckelord :;

    Sammanfattning : abstract  Date:                                                           [2023-01-04] Level:                                                         Bachelor/Master thesis in Business Administration, 15 cr  Institution:                                             School of Business, Society and Engineering, Mälardalen University  Authors:                                                   Muhammad Tareq Ajji                                                                                                  (97/01/30)                              Title:                                                            CSR and Purchase Behaviour- A Quantitative Study on The Impact of      various CSR Dimensions on Customer Purchase Behaviour Supervisor:                                             Ali Farashah  Keywords:                                                CSR dimensions, Legal CSR, Ethical CSR, Environmental CSR, Social CSR, Purchase Behaviour Research questions                                              1- What kind of impact do different dimensions of CSR activities (Legal, Ethical, Environmental, and Social) have on customers’ purchase behaviour in car & IT industries?  2- Which of the dimensions is the most effective?  3- Is the pattern the same between these two types of industries?   Purpose:                                                    This paper focuses on the car & IT industries. The primary goal is to examine the effect of various CSR dimensions on customer purchase behavior. LÄS MER

  3. 2. The Association Between Two Types of Knowledge Transfer Mechanisms,  Employees’ Ambidextrous Innovation and Employees’ Innovation Performance in the Software and Information Technology Services Industry

    Master-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Shuhan Niu; Qiuyang Xu; [2023]
    Nyckelord :Knowledge Transfer; Employees’ Ambidextrous Innovation; Employees Innovation Performance; Software and Information Technology Services Industry;

    Sammanfattning : Background:  The reallocation of resources is changing with the rapid growth of business and the changing products and technologies in most countries around the world. Information technology (IT) outsourcing is one way to access resources efficiently. LÄS MER

  4. 3. Marketing AI in B2B relationships from an attentional perspective : A qualitative multiple case study on marketing managers from manufacturing and IT industries

    Magister-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Författare :Oussama Ayad El Alam; Peter Kumlin; [2022]
    Nyckelord :Marketing AI; Digitalization; B2B Relationships; Attention-Based View; Abduction; Cross-case analysis;

    Sammanfattning : Purpose: To explore the influence of marketing AI on marketing managers' attention allocation to leverage customer relationships in different business-to-business contexts. Method: Abductive approach and multiple case study, data collection was made by qualitative semi-structured interviews and secondary data collection. LÄS MER

  5. 4. Do Different Industries Define Sustainability Differently? : A Comparative Analysis of the Swedish Retail and IT Sectors

    Kandidat-uppsats, Högskolan i Gävle/Företagsekonomi

    Författare :Diana Hawaz Ali; Amanda Stål; [2022]
    Nyckelord :Sustainability report; CSR; Retail industry; Information technology industry;

    Sammanfattning : Title: Do Different Industries Define Sustainability Differently? A Comparative Analysis of the Swedish Retail and IT Sectors.Level: Degree project at Undergraduate level (Bachelor’s degree) in the subject Business Administration Authors: Amanda Stål and Diana Hawaz AliSupervisor: Asif HuqDate: 2022-JuneAim: Examine the differences in the handling of sustainability issues within the retail and IT industries Method: The thesis was conducted through semi-structured interviews. LÄS MER

  7. 5. IFRS 15 - Full eller modifierad retroaktiv tillämpning? En studie om standardens effekter och faktorer bakom företags val av övergångsmetod

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Julia Baeza; Vendela Barth; Felicia Sonesson; [2021]
    Nyckelord :IFRS 15; intäktsredovisning; retroaktiv övergångsmetod; redovisningsstandard; effekter; Business and Economics;

    Sammanfattning : Abstract Title: IFRS 15 - Full or Modified Retrospective Application? A study of the standard’s effects and the factors behind companies’ choice of transition method. Seminar date: June 2nd, 2021 Course: FEKH69, Degree Project Undergraduate level, Business Administration, 15 University Credits Points (ECTS) Authors: Julia Baeza, Vendela Barth and Felicia Sonesson Advisor: Kristina Artsberg Key words: IFRS 15, revenue recognition, retrospective transition method, accounting standard, effects. LÄS MER