Sökning: "Industrial brands"

Visar resultat 1 - 5 av 44 uppsatser innehållade orden Industrial brands.

  1. 1. Elbilen och den gröna marknadsföringsparadoxen : En kritisk multimodal diskursanalys av elbilsreklam

    Kandidat-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Ida Eriksson; [2023]
    Nyckelord :Electric vehicles; Car commercials; Green capitalism; Green marketing; Multimodal discourse analysis; Environmental Communication; Elbilar; Bilreklam; Grön kapitalism; Grön marknadsföring; Multimodal diskursanalys; Miljökommunikation;

    Sammanfattning : Hur bidrar reklamfilmer till att producera och reproducera klimatdiskurser i samhället? Genom att undersöka tre svenska reklamfilmer som marknadsför elbilar syftar studien till att öka förståelsen för hur reklam samspelar med allmänhetens åsikter om miljöfrågor. De aktuella bilmärkena är Kia, Volkswagen och Volvo. LÄS MER

  2. 2. Circular Design and its applications in the Electric Guitar Industry : Development of a Circular Business Model System

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Författare :David Blomgren; [2022]
    Nyckelord :Circular Design; Circular Economy; sustainability; holistic design;

    Sammanfattning : Our society is all the more shifting towards focusing on the impact that we have on the world’s climate and reducing our environmental impact is getting increasingly popular. Amongst efforts to reduce the impact of the products that we use, the field of Circular Design has emerged as a solution that tackles the problem at its roots in a holistic way, aiming to not only reduce the climate impact of products, but to transition our entire society into a sustainable one through the implementation of a Circular Economy. LÄS MER

  3. 3. Intellectual Property and Sustainability in the EU - Trademarks in the Age of Circular Economy and the European Green Deal

    Magister-uppsats, Lunds universitet/Institutionen för handelsrätt

    Författare :Fabio Panico; [2022]
    Nyckelord :Sustainability; Trademark; European Green Deal; Circular Economy; Law and Political Science;

    Sammanfattning : The European Green Deal and the subsequent action plans, including the “Action Plan on Circular Economy” and “A new Industrial Strategy for a globally competitive, green and digital Europe”, recently adopted by the European Commission, indicate that sustainability and environmental concerns, among others, are becoming more and more important in the eyes of the legislator. Sustainable development is one of the core objectives of the European Union, as indicated in Article 11 TFEU, Article 3(3) TEU and Article 37 CFR. LÄS MER

  4. 4. Exploring feedstock supply chain for large scale manufacturing of recycled cellulosic textile fiber : A collaborative business model analysis

    Master-uppsats, Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Författare :SM Toufiqur Rahman; [2022]
    Nyckelord :Post-industrial textile waste; Textile Upcycling; Supply Chain Management; Collaborative Business Model; Feedstock sourcing; Sourcing; recycled cellulosic pulp; large scale textile recycling; chemical recycling of textiles.;

    Sammanfattning : The textile industry is considered one of the most challenging industries when it comes to environmental pollution just after the oil industry. It has a huge impact on water pollution and resource consumption in terms of fiber production. LÄS MER

  5. 5. Robotic machining of aluminum alloy: evaluation of performance and part accuracy

    Master-uppsats, Lunds universitet/Industriell Produktion

    Författare :Jingxin Zhang; [2022]
    Nyckelord :Robotic machining; Path accuracy; Performance; Posture.; Technology and Engineering;

    Sammanfattning : The automated machining is typically performed by CNC (Computer Numerical Control) machinery due to the high stiffness and accuracy provided by these machines, which are expensive and comparably big. For softer materials, such as aluminum, machining is possible using the less stiff industrial robot arm. LÄS MER