Sökning: "Industry Dominant Logic"

Visar resultat 11 - 15 av 46 uppsatser innehållade orden Industry Dominant Logic.

  1. 11. Service innovation in the pharmaceutical industry : How do existing value propositions restrict the adoption of new resources?

    Kandidat-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Johan Jansson; Anton Anhammer; [2021]
    Nyckelord :Service-dominant logic; service innovation; value proposition; practices; restrictions; digital resources; pharmaceutical industry.;

    Sammanfattning : The topics of value propositions and service innovation have been highly interesting topics within service-dominant logic. Something that has not been studied in previous research, and the purpose of this thesis, is to investigate; how current value propositions restrict service innovation by restricting digital resource utilization. LÄS MER

  3. 12. Mäklarens syn på flerbostadshus i trä : en jämförelse av mäklarroller

    Kandidat-uppsats, SLU/Dept. of Forest Economics

    Författare :Alice Sjölund; Tyra Tornberg; [2021]
    Nyckelord :fastighetsmäklare; kommunikation; konstruktionsmaterial; real estate agent; relationsmarknadsföring; service dominant logic; varumärkes-territorium; brand territory; communication; construction material; relationship marketing; service dominant logic;

    Sammanfattning : Sverige har en väl utvecklad tradition att bygga småhus i trä och mycket resurser till detta. Trots det så är andelen flerbostadshus i trä på marknaden låg. Tidigare studier visar att konsumenterna inte har så stor kunskap om dessa bostäder i trä. LÄS MER

  4. 13. Service Innovation Framework In Complex Healthcare System

    Master-uppsats, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Författare :Rahul Lochab; [2021]
    Nyckelord :innovation; healthcare; service innovation;

    Sammanfattning :  In the last two decades, Innovation in healthcare has brought about a significant transition from the conventional methods relating to activities within the healthcare system such as medical record journaling and patient diagnosis and additionally to the way clinical care is delivered to the patients. Service innovation as opposed to product innovation is the integration or positive increment of new or existing services cumprocesses in the system through the introduction of new methods, techniques, or abstract services. LÄS MER

  5. 14. Value Creation in the Banking Industry - A comparative case study of how value is proposed by two Swedish banks from a S-D logic perspective

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Alexandra Kjöllerström; Beatrice Sörby; [2020-07-23]
    Nyckelord :Service Dominant Logic; Retail Banking; Value Proposition; Co-creation of Value; Service Innovation; Digitalization;

    Sammanfattning : This study examines how two banks with different digital strategies and customer interaction approaches propose value propositions. Digitalization is reshaping industrial fundamentals as well as leading to changes in the value proposition of companies’ business models. LÄS MER

  7. 15. Digital Design Flow Techniques and Circuit Design for Thin-Film Transistors

    Master-uppsats, Lunds universitet/Institutionen för elektro- och informationsteknik

    Författare :Suman Balaji; [2020]
    Nyckelord :Digital design flow; Circuit design; Thin-film transistors; Technology and Engineering;

    Sammanfattning : Thin-Film Transistor (TFT) technology refers to process and manufacture transistors, circuits, Integrated circuits (ICs) using thin-film organic or metal-oxide semiconductors on different substrates, such as flexible plastic foils and rigid glass substrates. TFT technology is attractive and used for applications requiring flexible, ultrathin ICs to enable seamless integration into devices. LÄS MER