Sökning: "Innovation-Decision Model"

Visar resultat 1 - 5 av 6 uppsatser innehållade orden Innovation-Decision Model.

1. 1. Diffusion of digital asset management systems in the Norwegian food and grocery market. A single case study of MyBrand Media

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Maral Javadzadeh Tabatabaee; [2023-07-19]
   Nyckelord :Digital asset management; diffusion of innovation; technology acceptance model; the Norwegian food and grocery market; value; value proposition; perceived value;

   Sammanfattning : Digital asset management systems as a solution for managing digital content has been gaining attention over the last years and more IT providers are offering digital asset management systems to organizations. However, the decision to adopt this solution in a client-organization is influenced by many factors, making it a challenging and time taking process. LÄS MER

3. 2. Exploring the B2B Innovation Decision Making Processes

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Aida Lojo; Albert Tóth; Kevin Latorre; [2020]
   Nyckelord :Adoption of Innovation; Organizational Adoption Decision; B2B decision-making; Incremental Innovation; Radical Innovations; Psychological barriers to Adoption of Innovation; Innovation Resistance; Business and Economics;

   Sammanfattning : Date of the Seminar: May 2020 Course: ENTN39 Master’s Corporate Entrepreneurship and Innovation Internship and Degree Project (Master’s thesis 15 ECTS) Authors: Aida Lojo, Albert Tóth, Kevin Latorre Supervisor: Joakim Winborg Examiner: Sotaro Shibayama Keywords: Adoption of Innovation; Organizational Adoption Decision; B2B decision-making; Incremental Innovation; Radical Innovations; Psychological barriers to Adoption of Innovation; Innovation Resistance Research question: How do Psychological Barriers to Adoption of Innovation Evolve throughout the Organizational Decision-Making Process? Methodology: As part of this research, an inductive and qualitative study which is based on data collection through semi-structured interviews has been conducted. The research methodology relies on a longitudinal case study and takes an interpretive epistemological approach. LÄS MER

4. 3. SchoolSoft – ålagd men inte användarvänlig? : En studie av grundskolelärares attityder till en lärplattform

   Uppsats för yrkesexamina på avancerad nivå, Uppsala universitet/Institutionen för pedagogik, didaktik och utbildningsstudier

   Författare :Kyle Howard; Pernilla Söderström; [2019]
   Nyckelord :Learning platform; SchoolSoft; Technology Acceptance Model; Innovation-Decision Model; Lärplattform; SchoolSoft; Technology Acceptance Model; Innovation-Decision Model; Frirumsteorin;

   Sammanfattning : The aim of this study is to identify teachers’ professional opinion of SchoolSoft, a learning platform that is used in all public schools on Gotland, Sweden. Qualitative group interviews with a total of twelve teachers, together with the results of a questionnaire that the participating teachers filled in provided the data for this study. LÄS MER

5. 4. E-book market adoption in Sweden

   Magister-uppsats, Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

   Författare :Gabriel Bergqvist; Diego Fernando Botero Aristizábal; [2018]
   Nyckelord :e-book;

   Sammanfattning : The purpose of this thesis is to contribute to the knowledge about why customers select e-books, paper books or audiobooks, and what differences exist for different customer groups. Considering that publishing is a really old business, well established hundreds of years before the internet, it is not surprising that disruptive new concepts as e-books, audiobooks and the internet require the companies to change their way of doing and looking upon business. LÄS MER

7. 5. The Diffusion of Innovation in the Era of Social Networks; A case study of VIMML’s adoption process

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Piero Pascucci; [2016-09-30]
   Nyckelord :Innovation adoption process; Social network; Startup; Diffusion of innovation;

   Sammanfattning : This inquiry aims to study the adoption process of a new social application in the Swedish market. By examining the case study of VIMML, a startup that launched the first Swedish anonymous social network in the cities of Karlstad, Gothenburg, Stockholm and Malmö, the thesis focuses on the user behavior in the decision process of downloading a new social application. LÄS MER