Sökning: "International purchasing"

Visar resultat 6 - 10 av 103 uppsatser innehållade orden International purchasing.

1. 6. Customer segmentation in Retail: An Experiment in Sweden

   Master-uppsats, Stockholms universitet/Institutionen för data- och systemvetenskap

   Författare :Nagma Athar Memon; [2023]
   Nyckelord :Customer Segmentation; Customer Relationship Management; Clustering; RFM; LRFMP;

   Sammanfattning : The retail industry is continuously transforming due to digitalization, globalization, urbanization, and automatization. These factors contribute to new and more transparent retail with new customer behaviors, business models, and international competition. LÄS MER

3. 7. Customer trust in connection with anew method of vertical farming: instore farming : A quantitative analysis in Sweden.

   Magister-uppsats, Jönköping University/HLK, Globala studier

   Författare :Müller Dominika Emília; [2023]
   Nyckelord :;

   Sammanfattning : In a world where food security is always a topic and an important factor which is involved bygovernments, international organizations and other stakeholders, it is important to talk aboutfood production. As it seems there is a need for sustainable agricultural methods to relieve thetension which is on the unsustainable conventional farming methods. LÄS MER

4. 8. Purchasing and Digitalization in an era of Turbulence

   Master-uppsats, Lunds universitet/Teknisk logistik

   Författare :Emil Sarajlic; Vishal Natesan; [2023]
   Nyckelord :Supplying; digitisation; digitalization; Artificial Intelligence; Turbulence; Delivery performance; Duni Group; Technology and Engineering;

   Sammanfattning : Background: This research delves into the uncertainties and challenges encountered in global supply chain operations, exacerbated by unpredictable events such as the COVID-19 pandemic and the 2021 Suez Canal obstruction. These disruptions can lead to stock-outs, poor capacity utilization, and the need for expensive buffers. LÄS MER

5. 9. University Students' Attitudes to Shopping Smartphones in Sweden : Factors that influence university students in Sweden to purchase a smartphone

   Magister-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Författare :Ferial Kays Al Hallak; Zeid Elmohdar; [2022]
   Nyckelord :;

   Sammanfattning : Date: 2022- 06 - 02 Level: Master thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Ferial Kays Al Hallak Elmohdar Zeid Title: University Students' Attitudes to Shopping Smartphones in Sweden: Factors that influence University students in Sweden to purchase asmartphone Supervisor: Edward Gillmore Keywords: Smartphones, purchase intent, university students, word of mouth,e-word of mouth, brand image, product features, consumer behavior Research questions: - What factors influence university students’ purchase intent for smartphones?- How do demographic factors impact the attitude of universitystudents when purchasing smartphones? Purpose: The purpose of the study is to look into and research what leadingfactors and characteristics that influence university students to buy asmartphone by analyzing their shopping behavior. Method: This research is studied from a quantitative perspective. LÄS MER

7. 10. "The show must go on" : A Qualitative Study on How to Build Trust in International Business-to-Business Relationships During Covid-19

   Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Författare :Linn Lundqvist; Moa Strandberg; Tyra Ljungman; [2022]
   Nyckelord :Business-to-Business Relationships; B2B; Trust; Trust Building; Covid-19; Crisis; High-End Selling; High-Quality Products;

   Sammanfattning : The conditions in the international business market changed rapidly andunexpectedly when Covid-19 evolved into a pandemic in March of 2020. As a result of this, businesses had to adapt their operations to the new circumstances. The new circumstances implied, among other things, not being able to meet B2B customers in person. LÄS MER