Sökning: "Irina Balog"

Hittade 2 uppsatser innehållade orden Irina Balog.

  1. 1. At least they have their clothes on...

    Magister-uppsats, IT-universitetet i Göteborg/Tillämpad informationsteknologi

    Författare :Irina Balog; [2015-09-29]
    Nyckelord :Sexist advertising; Sexism; Offensive; Objectification; Clutter Syndrome; Desensitization; Comparison; Bargaining; Clutter; Sex;

    Sammanfattning : The  subject  explored  in  this  thesis  is  sexist  advertisement  and  the  aim  was  to  investigate whether the theory of Clutter Syndrome, coined in my previous study (Balog,  2014),  is  relevant  in  this  field  of  research.  Even  though  sexism  in  ads  has  been studied for a long time, the amount of sexism and the type of overtly sexualized portrayals  has  not  lessened. LÄS MER

  2. 2. "Fuckable" The objectification of women in advertising through a female perspective

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Irina Balog; [2014-01-30]
    Nyckelord :sexist advertising; objectification; active passive; malegaze; nude;

    Sammanfattning : .... LÄS MER