Sökning: "Jacopo Castello"

Hittade 2 uppsatser innehållade orden Jacopo Castello.

  1. 1. Enhancing Business Support Systems through Data Science and Machine Learning : A study on possible applications within BSS

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Jacopo Castello; [2021]
    Nyckelord :Data Science; Time Series Analysis; Regression; Classification; Support Systems; Datavetenskap; Tidsserieanalys; Regressionsanalys; Klassifikation; Supportsystem;

    Sammanfattning : The companies’ support phase, as all of business’ functional areas and components, went through a heavy and rapid digitalization which has unlocked the availability of an unprecedented amount of data. Unlike other relevant business areas and components, the support phase seems to have experienced fewer improvements attributable to Data Science and machine learning. LÄS MER

  2. 2. Brand Positioning : The Case Study of Castello Banfi in Hong Kong

    Magister-uppsats, Mälardalens högskola; Akademin för hållbar samhälls- och teknikutveckling

    Författare :Jacopo Longhi; Linh Pham Thi Diep; [2009]
    Nyckelord :Castello Banfi; Hong Kong; brand positioning; brand identity; wine.;

    Sammanfattning : Program Course: MIMA‐International  Marketing,  Master  Thesis  EF0705   Title  name:   Brand Positioning: The case study of Castello Banfi in Hong Kong   Authors:   Jacopo Nicolò Longhi (851016-T097)                                                                                                                                                                                                                             Pham Thi Diep Linh  (851020-T141) Tutor:    Konstantin Lampou Problem:                      What should be a position for Castello Banfi brand in Hong Kong market? Purpose:   Theoretically, the main purpose of this paper is to study the approach to the positioning of a brand. Practically, the case study of the Banfi brand in Hong Kong market will be studied. LÄS MER