Sökning: "Jennifer Sirén"

Hittade 2 uppsatser innehållade orden Jennifer Sirén.

1. 1. An implementation analysis of a machine learning algorithm on eye-tracking data in order to detect early signs of dementia

   Kandidat-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Författare :Jennifer Lindberg; Henrik Siren; [2020]
   Nyckelord :Dementia; Eye-tracking; Machine Learning; naïve Bayes.;

   Sammanfattning : This study aims to investigate whether or not it is possible to use a machine learning algorithm on eye-tracking data in order to detect early signs of Alzheimer’s disease, which is a type of dementia. Early signs of Alzheimer’s are characterized by mild cognitive impairment. LÄS MER

3. 2. En kvalitativ studie om hur företag använder content marketing för att skapa lojala kunder

   Kandidat-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

   Författare :Jennifer Sirén; Emma Persson; [2016]
   Nyckelord :content marketing; storytelling; relationship marketing; loyalty; content marketing; storytelling; relationsmarknadsföring; kundlojalitet;

   Sammanfattning :  Abstract  Titel: Content Marketing - A study of how companies work with content marketing to create loyal customers  Authors: Emma Persson and Jennifer Sirén  Supervisor: Navid Ghannad  Examiner: Hélène Laurell  Level: Bachelor Thesis in Business Administration, focusing on  International Marketing (15 ECTS), Spring-2016  Keywords: Content marketing, storytelling, customer loyalty, relationship marketing  Purpose: The purpose of the study is to gain a better understanding of how businesses use content marketing to create loyal customers.  Frame of References: This section begins with storytelling and content marketing, followed by relationship marketing and customer loyalty. LÄS MER