Sökning: "Jessica Ekberg Collin"
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1. The Opportunity of Being Observed by Stakeholders Can Increase Corporate Charity Donations without Hurting Weak Brand Charity Organizations
C-uppsats, Handelshögskolan i Stockholm/Institutionen för nationalekonomiSammanfattning : Only 2.5 percent of Swedish charity donations come from companies. This is a remarkable low number compared to private donations in Sweden. Firstly, we study if it is possible to increase Swedish corporate donations by applying a theory of giving and observation, and find that donations increase with observation. LÄS MER
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