Sökning: "Joanna Bell"

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  1. 1. Service Level Classification : How IKEA secures availability of the most important articles

    Magister-uppsats, Företagsekonomiska institutionen

    Författare :Joanna Edlund Molin; Elinore Åsell; [2011]
    Nyckelord :Service level; availability; product classification; prioritisation; buying situations and customer service;

    Sammanfattning : Purpose - The purpose of this master thesis is to investigate the possibilities to extend or change the base of IKEA’s SL classification and give recommendations concerning potential improvements.  Method - This thesis has an inductive research strategy since data has been collected to build theory rather than the other way around (Bryman and Bell, 2007). LÄS MER