Sökning: "Johannes Sandström"

Hittade 3 uppsatser innehållade orden Johannes Sandström.

  1. 1. Mobilapplikation för övning av obestämda artiklar i det svenska språket

    Kandidat-uppsats, Uppsala universitet/Institutionen för informationsteknologi

    Författare :Oskar Christersson; Jonathan Kjellén; Magnus Olander; Johannes Sandström; Filip Wahlström; [2022]
    Nyckelord :;

    Sammanfattning : Digitalization has created accessible ways of learning new languages through for example mobile applications. This, along with the globalization of society, has created a higher demand to learn new languages in an efficient manner. LÄS MER

  3. 2. It's time to TikTok : Exploring Generation Z's motivations to participate in #Challenges

    Kandidat-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Johannes Ahlse; Felix Nilsson; Nina Sandström; [2020]
    Nyckelord :Viral Marketing; User-generated content; Generation Z; TikTok; Motivation; Uses and Gratification Theory; Challenges;

    Sammanfattning : Background: With the emergence of new social platforms, nascent strategies of Viral Marketing utilizing User-generated Content has developed. TikTok is a new social media based on User-generated videos, where content is mainly expressed in the form of #challenges. LÄS MER

  4. 3. Music For Sale? : Umeå Open & Umeå International Jazz Festival - A Study in Event Marketing

    Kandidat-uppsats, Handelshögskolan vid Umeå universitet

    Författare :Oskar Törnmarck; Johannes Wikström; [2009]
    Nyckelord :event marketing; special events marketing; music festivals; festival marketing; sponsoring; volunteering; word of mouth; branding; evenemangsmarknadsföring; musikfestival; festivalmarknadsföring; eventmarknadsföring; upplevelsemarknadsföring;

    Sammanfattning : Umeå is a city that is known for its music scene. Credible bands and artists have consequently sprung out and put the city on the map for as long the authors of this paper can remember. The city has a specific image and this study seeks to shine a light on how this came to be. LÄS MER