Sökning: "Jonas Lovéus"

Hittade 1 uppsats innehållade orden Jonas Lovéus.

  1. 1. Kickstarting a Kickstarter : Kommunikativa komponenter i lyckade & misslyckade crowdfundingkampanjer

    Kandidat-uppsats, Uppsala universitet/Medier och kommunikation

    Författare :Kristofer Berg; Jonas Lovéus; [2014]
    Nyckelord :Crowdfunding; Kickstarter; Communication; Preparedness; Crowdfunding; Kickstarter; Kommunikation; Förberedelse;

    Sammanfattning : Crowdfunding is described as a facilitator for creative entrepreneurs in their gathering of funds for projects. This bachelor’s thesis  aims at finding differences in communication components found between successful and unsuccessful crowdfunding campaigns on one of the most popular platforms, Kickstarter. LÄS MER