Sökning: "Josefina Hertzman"

Hittade 2 uppsatser innehållade orden Josefina Hertzman.

  1. 1. “Beer; from gold to green, and green to gold.Strategic approaches to overcome the barriers of Eco-innovation:Case studies in the Belgian and Swedish beer industry”

    Master-uppsats, Sektionen för ekonomi och teknik (SET)

    Författare :Josefina Hertzman; Benoit Kimplaire; [2013]
    Nyckelord :Eco-innovations; strategy; overcoming barriers;

    Sammanfattning : Purpose – Exploring how the barriers can be overcome due to different strategic choices, as well as providing guidance for managers to meet and avoid various barriers of eco-innovations. This thesis contributes to the field of eco-innovations by viewing the barriers faced by managers and how the strategy can be directed to overcome them. LÄS MER

  2. 2. The motivation of a firm to internationalize in a Born Global way : a comparison of four case studies in Sweden

    Magister-uppsats, Sektionen för ekonomi och teknik (SET)

    Författare :Josefina Hertzman; Benoit Kimplaire; [2012]
    Nyckelord :Born Global; internationalization; motivation; entrepreneur; fast internationalization; globalization;

    Sammanfattning : Much research has shown that Born Global firms are an important component of the global economy today. The Born Global firms bring innovations and welfare to the nations that they establish themselves in as well as make the world a more integrated place. LÄS MER