Sökning: "Josefine Furbeck"

Hittade 1 uppsats innehållade orden Josefine Furbeck.

  1. 1. Is frozen the new fresh? : An observational study of low-involvement product choices.

    Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/Företagsekonomi

    Författare :Josefine Furbeck; Sofia Sjödin; [2017]
    Nyckelord :Sustainable consumption; consumer behavior; food waste; brand loyalty; consumer decision-making processes; habitual buying; variety-seeking behavior; low-involvement products; observational study;

    Sammanfattning : The world today faces many challenges in terms of sustainability and how the world will be able to continue to meet demands of future generations. Sustainability aspects are considered by customers and organizations to a greater extent today than ever before. LÄS MER