Sökning: "Julia Höijer"
Hittade 3 uppsatser innehållade orden Julia Höijer.
1. Viral Vibes: Mastering Music Marketing on TikTok - A quantitative analysis of consumer journeys from TikTok to music streaming services
Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikationSammanfattning : This bachelor’s thesis aimed to investigate what drives the conversion of music from TikTok to streaming services amongst TikTok users. The study is based on marketing funnel models, such as AIDA and the simplified funnel including the three steps: awareness, consideration, and conversion. LÄS MER
2. Livsnödvändigt eller livsförstörande? En diskursanalys av mediedebatten angående könsbekräftande vård för barn och unga
Kandidat-uppsats, Lunds universitet/SocialhögskolanSammanfattning : This study examines the current Swedish media debate regarding gender-affirming care and treatment for children and youth. The aim was to determine the overarching discourses surrounding gender dysphoria, what actors appear in the debate and on what terms, as well as to examine how danger is constructed in the debate. LÄS MER
3. Melankolin som manligt privilegium : Studier av melankolin i breven från tre romantiska män
Magister-uppsats, Institutionen för idé- och lärdomshistoriaSammanfattning : The essay deals with the idea of melancholia as an exclusively male feeling associated with geniality and eminence, as it is shown in the letters of three romantic men. These letters were written by the philosopher Benjamin Höijer, the poet P.D. LÄS MER