Sökning: "Julia Kansbod"
Hittade 1 uppsats innehållade orden Julia Kansbod.
1. The Implementation of social CRM : Key features and significant challenges associated with thepractical implementation of social Customer RelationshipManagement
Kandidat-uppsats, Mittuniversitetet/Institutionen för informationssystem och –teknologiSammanfattning : The rise of social media has challenged the traditional notionof CRM and introduced a new paradigm, known as socialCRM. While there are many benefits and opportunitiesassociated with the integration of social data in CRMsystems, a majority of companies are failing their social CRMimplementation. LÄS MER
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