Sökning: "Julia Mette"

Hittade 2 uppsatser innehållade orden Julia Mette.

1. 1. Analys och optimering av user onboarding

   Kandidat-uppsats, Uppsala universitet/Institutionen för informationsteknologi

   Författare :Julia Ekman; Helena Frestadius; Mariam Ndwatta; Mette Nordqvist; [2020]
   Nyckelord :user onboarding; användbarhetstester; användartester; prototypning;

   Sammanfattning : A thought-out website can guide a visitor to easily understand how the website’s service can benefit them. The process of guiding the visitor is called user onboarding. A well-designed user onboarding process enhances the user's experience and increases a visitor's understanding of the service and what the service can do to benefit the visitor. LÄS MER

3. 2. The Impact of Digitalization on the Business Model of German Retail Banks

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Julia Mette; Stefanie Gsell; [2017]
   Nyckelord :Business Model; Business Model Framework; Digitalization; Retail Banking; Strategy; Digital Transformation; Business and Economics;

   Sammanfattning : In recent years, digitalization influenced various industries, including retail banks. It can be observed that retail banks face new challenges such as changing customer demands and expectations. At the same time, the industry is disrupted by new competitors, such as Financial Technology companies and large technology enterprises. LÄS MER