Sökning: "Kajin Fares"

Hittade 2 uppsatser innehållade orden Kajin Fares.

  1. 1. Customers’ attitude towards certified food service : The influence of green attributes, green skepticism and the comparison of LOHAS

    Master-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Xiaofang Zhang; Kajin Fares; [2017]
    Nyckelord :certified food service; LOHAS; consumers’ attitude; green skepticism; administrative CSR; green practices; organic menu;

    Sammanfattning : Background: Consumers have become more eco-friendly conscious than before, and therefore the demand for organic and environmentally-friendly products has increased during the past decade. Companies are committing to various green practices to improve company's image. LÄS MER

  2. 2. "The war for talent" : A study on employer brand attractiveness and how the choice ofemployer among potential employees are affected by corporate socialresponsibility engagement

    Kandidat-uppsats, Högskolan Kristianstad/Sektionen för hälsa och samhälle

    Författare :Kajin Fares; Viktoria Palmaer; [2015]
    Nyckelord :Corporate social responsibility; employer attractiveness; employer branding; employer brand image; employer value proposition; organizational attributes; prospective employees;

    Sammanfattning : An increased social and environmental responsibility has arisen as a result of globalization. Corporations are forced to be more about their social impact to stay attractive on the employer market, since employees are becoming more aware of corporations’ effects on the environment. LÄS MER