Sökning: "Karin Ertman"

Hittade 1 uppsats innehållade orden Karin Ertman.

  1. 1. Swedish designers go Nippon : An empirical study of small Swedish design firms' entry to Japan

    Kandidat-uppsats, IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Författare :Emma Rudén; Karin Ertman; Emma Henningsson; [2006]
    Nyckelord :internationalisation; export; market entry; design; small firms; Japan;

    Sammanfattning : Internationalisation is today part of every firm’s reality and impossible to deny. Researchers have developed several models and theories concerning this topic describing firms internationalisation in terms of innovation models, behavioural-, sequential-, and learning processes. LÄS MER