Sökning: "Karl von Wendel"

Hittade 1 uppsats innehållade orden Karl von Wendel.

  1. 1. Sharing globally in a limited world : How sharecoms can internationalize by implementing M&As and/or strategic partnerships

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Karl von Wendel; Petter Nyström; [2021]
    Nyckelord :Internationalization; sharing economy; sharecoms; entry modes; mergers and acquisitions; strategic partnership; collaborative consumption; cross-border operations; foreign markets; platform;

    Sammanfattning : During recent years the sharing economy has had an increased impact on the modern business climate, and the level of engagement among researchers has increased. The sharing economy is changing the way individuals perceive business and challenges traditional business models. LÄS MER