Sökning: "Karl-Oscar Lundgren"

Hittade 2 uppsatser innehållade orden Karl-Oscar Lundgren.

  1. 1. Knowing your targets in the war for talents

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Karl-Oscar Lundgren; Zacharias Lindqvist Hansson; [2019]
    Nyckelord :Employer branding; Employer knowledge; Underlying factor; Company experience; Employer attributes;

    Sammanfattning : The war for talents is more intense than ever. In order to attract the best talents in this competitive environment, companies need to understand the preferences of potential applicants to specify and make their recruiting strategies more effective. However, surprisingly little is known about underlying factors that influence these preferences. LÄS MER

  3. 2. Internal networks at incubators: How does it develop and affect the entrepreneur's ability to access resources

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Beatrice Cedermark; Karl-Oscar Lundgren; [2017]
    Nyckelord :Social capital; ARA; Incubator; Internal networks; Resources;

    Sammanfattning : Incubation has become a common way for entrepreneurs to increase the likelihood of their startups succeeding. These incubators supply the entrepreneurs with a large range of service but this research will delve deeper into what some perceive as the most important aspect of the incubation, the internal network of the incubator. LÄS MER