Sökning: "Karolina Fransson"

Hittade 2 uppsatser innehållade orden Karolina Fransson.

  1. 1. Customer Loyalty: A case study of a local bank in Sweden

    Kandidat-uppsats, Internationella Handelshögskolan

    Författare :Sara Fransson; Karolina Lahdeaho; Therese Skoglund; [2011]
    Nyckelord :Customer loyalty; Relationship marketing; Complaint management; Service quality; Kundlojalitet; Relationsmarknadsföring; klagomålshantering; servicekvalitet;

    Sammanfattning : Background: The financial services industry is a highly competitive and fragmented market. Firms are realizing the need and advantage of retaining customers rather than only focusing on acquiring new customers. Managers should focus on increasing customer satisfaction and communication levels as well as providing higher service quality. LÄS MER

  2. 2. Röster ur arbetslösheten : En kvalitativ studie som belyser arbetslösas situation

    Kandidat-uppsats, Humanvetenskapliga institutionen

    Författare :Karolina Fransson; Emma Dunsäter; [2010]
    Nyckelord :unemployment; alienation; psychological illness; economical exposure; coping; symbolic interactionism;

    Sammanfattning : The levels of unemployment are unusually high compared to recent years, and the consequences are diligently debated in media. Swedish safety systems regarding people’s welfare have gone through changes lately which affected the situation negatively for many concerned citizens. LÄS MER