Sökning: "Karolina Skoglund"
Hittade 1 uppsats innehållade orden Karolina Skoglund.
1. Customer Loyalty: A case study of a local bank in Sweden
Kandidat-uppsats, Internationella HandelshögskolanSammanfattning : Background: The financial services industry is a highly competitive and fragmented market. Firms are realizing the need and advantage of retaining customers rather than only focusing on acquiring new customers. Managers should focus on increasing customer satisfaction and communication levels as well as providing higher service quality. LÄS MER
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