Sökning: "Kim Bodeklint"

Hittade 2 uppsatser innehållade orden Kim Bodeklint.

1. 1. Digitalization in the food industry : An exploratory study on how the digitalizationa affects the food industry in Sweden

   Master-uppsats, Högskolan i Jönköping/Internationella Handelshögskolan

   Författare :Kim Bodeklint; William Unosson; [2019]
   Nyckelord :digitalization; FMCG; digital transformation; food industry; e-commerce; change; change management; omni;

   Sammanfattning : Abstract Background – The existing literature on digitalization in the food industry is limited. Meanwhile, the literature suggests that digitalization is an issue that is unavoidable at some point in all industries and that companies must adapt in order to maintain their competitive position. LÄS MER

3. 2. Crisis Management & Brand Reputation : An exploratory study on crisis management and its effects on brand reputation

   Kandidat-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

   Författare :Kim Bodeklint; William Unosson; Angelica Lindhe; [2017]
   Nyckelord :Crisis Management; Brand Reputation;

   Sammanfattning : .... LÄS MER