Sökning: "Knowledge Conversion"

Visar resultat 1 - 5 av 166 uppsatser innehållade orden Knowledge Conversion.

  1. 1. eCRM PERSONALIZATION STRATEGIES : Influence of content personalization on consumer engagement performance of email marketing campaigns

    Master-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Daniela Rodriguez; [2023]
    Nyckelord :CRM; email marketing; content personalization;

    Sammanfattning : Background: As personalization has become a common CRM strategy for companies to create valuable relationships with customers, users are receiving an increased amount of personalized communication, further research is needed on the influence of content personalization in specific channels, to improve customer engagement.  Purpose: This paper seeks to analyse the influence of eCRM content personalization strategies on the consumer engagement performance of email marketing campaigns building upon existing knowledge about the benefits and opportunities of personalization strategies. LÄS MER

  3. 2. Managing knowledge and innovation as a startup : A study on how Swedish tech startups work with knowledge management in order to utilize inbound open innovation

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Disa Holm; Rebecca Hemzelius Fransson; [2023]
    Nyckelord :Tech startup; Knowledge Management; Inbound Open Innovation; Knowledge Management Systems; Interdepartmental Connectedness; Strategic Human Resource Management; Managerial Practices;

    Sammanfattning : Swedish tech startups are at the forefront of innovation and growth. Startups however often face challenges in knowledge management, due to their fast paced growth. The purpose of this study is to explore how Swedish tech startups work with knowledge management in order to utilize inbound open innovation across a company. LÄS MER

  4. 3. Analys av platinaytor och platinatennytor under katalytisk etanoloxidation med röntgenfotoelektronspectroskopi

    Magister-uppsats, Malmö universitet/Institutionen för materialvetenskap och tillämpad matematik (MTM)

    Författare :Mats Viktor Löfstrand; [2023]
    Nyckelord :Pt3Sn; APXPS; Ethanol oxidation; Pt 111 ; Pt 223 ;

    Sammanfattning : Fuel cells are more efficient and cleaner than combustion engines. Ethanol as a fuel has a high energy density and is safer and easier to handle than hydrogen which is normally used in fuel cells. If efficient fuel cells on alcohol were available, they could be used for engines and power sources for electronics. LÄS MER

  5. 4. Bridging the GAP for knowledge creation in an international project : A qualitative case study for SIREUS, a SACC-USA program

    Master-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Erika Villumsen; Louise Murphy; [2023]
    Nyckelord :Knowledge management; tacit knowledge; explicit knowledge; knowledge creation; knowledge creation in projects; International projects;

    Sammanfattning : Background:The management of knowledge within organizations and projects has become increasinglyimportant. In addition, the number of transnational projects is on the rise. Moreover, projectsare considered the loci where new knowledge is generated. LÄS MER

  7. 5. Distriktssköterskans förskrivningsrätt, en möjlighet eller ett åliggande? : Förskrivning av läkemedel och hjälpmedel i primärvården

    Magister-uppsats, Högskolan i Borås/Akademin för vård, arbetsliv och välfärd

    Författare :Madelene Lövgren; Julia Månbladh; [2023]
    Nyckelord :District nurse; specialist nurse; right to prescribe; primary care; integrated care; patient perspective; Distriktssköterska; specialistsjuksköterska; förskrivningsrätt; primärvård; god och nära vård; patientperspektiv;

    Sammanfattning : Dagens hälso- och sjukvård står inför utmaningar när det kommer till effektiv, hållbar och tillgänglig primärvård, vilket reformen god och nära vård skall verka för. Målet är en personcentrerad vård med hälsofrämjande och förebyggande insatser i fokus. LÄS MER