Sökning: "Kristi Pals"
Hittade 1 uppsats innehållade orden Kristi Pals.
1. The effect of online low task-relevant atmospheric cues on emotions and responses
Master-uppsats, Högskolan i Borås/Institutionen TextilhögskolanSammanfattning : It is important for fashion companies to be active in e-commerce landscape as it is growing rapidly especially in the apparel sector. As shopping is considered being an experience, it is important for companies to make the shopping experience pleasant for consumers and create positive emotions that lead to positive response behaviors. LÄS MER
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