Sökning: "Kristina Böhm"

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  1. 1. Fast Born Globals - An analysis of International Entrepreneurship in the Mobile Applications Industry

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Kristina Böhm; Benjamin Tschauner; [2011]
    Nyckelord :Born Globals; International Entrepreneurship; Mobile Software Applications Industry; Mobile Apps; Internationalization;

    Sammanfattning : The introduction of smartphones caused a disruptive change in the mobile telecommunications industry. Digital distribution platforms demounted market entry barriers and allow software firms to easily distribute their products on a global scale. LÄS MER