Sökning: "Kundanpassningsprocess"

Hittade 1 uppsats innehållade ordet Kundanpassningsprocess.

  1. 1. Styrning i en kundinriktad organisation : en studie av en elitidrottsförening

    Magister-uppsats, Ekonomiska institutionen

    Författare :Robert Sävenhed; Henrik Öberg; [2006]
    Nyckelord :Customer orientation; Customer adaptation process; Management; Balanced scorecard; Linköping Hockey Club; Competitive sports club; Kundinriktning; Kundanpassningsprocess; Styrning; Balanserat styrkort; Linköpings Hockey Club; Elitidrottsförening;

    Sammanfattning : Background: There has been a movement of power towards customers in most markets which puts higher demands upon the customer orientation of organizations to survive competition. In general the opinion is that satisfied customers also are profitable for the organization. LÄS MER