Sökning: "LIVIAN PESIGAN"

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  1. 1. When COVID-19 changes the rules: Interplay of innovation and crisis in the Luxury fashion industry : A Case Study of an Italian Fashion Brand: Herno

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :ELEN ASLANYAN; LIVIAN PESIGAN; [2021]
    Nyckelord :Innovation; crisis; COVID-19; digital transformation; luxury fashion industry; after-crisis impact; Innovation; kris; COVID-19; digital omvandling; lyx modebranschen; påverkan efter krisen;

    Sammanfattning : The research study aims to delve deeper into analyzing the interplay between crisis and innovation to delineate the key drivers influencing innovation during the crisis. The literature review discusses innovations during the time of crisis and how they become long-term changes with systemic effects for the companies. LÄS MER