Sökning: "Larisa Vlasenko"

Hittade 1 uppsats innehållade orden Larisa Vlasenko.

  1. 1. Sustainability communication in clothing stores : exploring the interplay between attitudes, behaviour and the context of in-store apparel shopping

    Master-uppsats, SLU/Dept. of Urban and Rural Development

    Författare :Larisa Vlasenko; [2020]
    Nyckelord :sustainability communication; apparel shopping; context; attitude-behaviour gap; goal-framing theory; consumption;

    Sammanfattning : It is acknowledged nowadays that people’s attitudes cannot serve as valid predictors of their behaviour since our growing environmental awareness and concern do not appear to be translated into more conscious consumer behaviour. It is argued that one of the reasons for this discrepancy may be that human behaviour is not determined by motivations alone and the context in which it is performed may substantially affect it. LÄS MER