Sökning: "Leif Daniel Jönsson"

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  1. 1. Competitive Advantages in Professional Football Clubs - A Resource-Based Analysis

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Daniel Grass; Mattias Holst; Bengt Jönsson; [2002]
    Nyckelord :Competitive advantages; resources; VRIO-framework; Intellectual Capital; Football; Management of enterprises; Företagsledning; management; Business and Economics;

    Sammanfattning : Title: Competitive Advantages in Professional Football Cubs – A Resource-Based Analysis Authors: Daniel Grass, Mattias Holst, Bengt Jönsson Semester: Spring 2001 Supervisors: Leif Edvinsson, Allan T. Malm Problem: In order to be a successful football club, the management team has to consider a variety of business issues. LÄS MER